The Avatar Mascot Straps are a series of cell phone straps/charms released in late 2009 and throughout 2010, apparently as part of the year's marketing blitz for Kingdom Hearts Mobile-styled items. Each consists of a 4 3/4-inch cell phone strap attached to a small silver charm bearing the series curled heart and crown logo, which is in turn attached to a 1 1/4-inch tall plastic figure. The figures are extremely detailed, and usually bear weapons or props appropriate to the character.
Volume 1 (September 2009)
- Sora in his Kingdom Hearts version with the Kingdom Key.
- Riku in his Kingdom Hearts version.
- Kairi in her Kingdom Hearts version.
- Roxas in his Organization XIII attire.
- Cloud in his Kingdom Hearts version with Buster Sword.
Volume 2 (December 2009)
- Sora in his Vampire Form from Halloween Town.
- Leon holding his Gunblade.
- Axel holding his Chakrams.
- Sephiroth holding Masamune.
Volume 3 (May 2010)
- Mickey Mouse in his King unifrom.
- Donald Duck in his Disney Castle Mage form.
- Aerith in her Kingdom Hearts version.
- Tifa in her Final Fantasy VII Advent Children attire.
- Cloud in his Final Fantasy VII Advent Children attire.
Volume 4 (November 2010)
- Sazh from Final Fantasy XIII, with his pet Chocobo in his hair.
- Serah from Final Fantasy XIII.
- Lightning from Final Fantasy XIII.
- Vanille from Final Fantasy XIII.
- Snow from Final Fantasy XIII.